Shoe Dog
Phil Knight, 2016
300–450 pages · Memoir · Self-Help & Money
The founder of Nike tells how a young runner with a crazy idea about Japanese running shoes built a company, and nearly lost it more than once.
Consider: What does building something cost the people in Shoe Dog, and who pays for it?
The Ride of a Lifetime
Robert Iger, 2019
Under 300 pages · Memoir · Self-Help & Money
Fifteen years as Disney's CEO, told as a set of bets: Pixar, Marvel, Lucasfilm, Fox, and the kind of optimism it takes to make those calls.
Consider: What does building something cost the people in The Ride of a Lifetime, and who pays for it?
High Output Management
Andrew S. Grove, 1983
Under 300 pages · Self-Help & Money
Intel's former CEO treats management as a production process: meetings, one-to-ones and decisions as the levers that multiply a team's output.
Consider: What does building something cost the people in High Output Management, and who pays for it?
Extreme Ownership
Jocko Willink, 2015
300–450 pages · Self-Help & Money
Two Navy SEAL officers argue that when a team fails, the leader owns it, then show how that habit works in combat and in a company.
Consider: Who holds power in Extreme Ownership, and how do they use it?
Creativity, Inc.
Ed Catmull, 2014
300–450 pages · Self-Help & Money · Memoir
Pixar's co-founder on how to keep a creative studio honest: candour in the room, protection for half-formed ideas, and a culture that can survive success.
Consider: What does Creativity, Inc. say about why people make beautiful things?
The Hard Thing About Hard Things
Ben Horowitz, 2014
300–450 pages · Self-Help & Money · Memoir
A founder who nearly lost his company writes the parts other business books skip: layoffs, hiring, wartime decisions and the loneliness of the top job.
Consider: What does building something cost the people in The Hard Thing About Hard Things, and who pays for it?
Steve Jobs
Walter Isaacson, 2011
450+ pages · Memoir
The authorised life of Apple's co-founder: the taste, the temper, and the insistence that design and technology belong in the same sentence.
Consider: What does building something cost the people in Steve Jobs, and who pays for it?
Zero to One
Peter Thiel, 2014
Under 300 pages · Self-Help & Money
A short argument that the valuable companies are the ones that create something new, not the ones that copy what already works.
Consider: What does building something cost the people in Zero to One, and who pays for it?